The book “The Big Moo“, by not only Seth Godin, but 33 other successful business people, including Mark Cuban, Dave Balter, Malcolm Gladwell, Tom Peters, and Guy Kawasaki, is a compilation of shorts that tell how people have made their little businesses, remarkable. Godin’s previous book, “Purple Cow“, talks about being a standout Purple Cow […]

Heretics are everywhere, but don’t be afraid, you follow them willingly. As Seth Godin States in his book Tribes, “The world has changed a lot. There are heretics everywhere you look,” he writes. “Heretics are engaged, passionate, and more powerful and happier than everyone else, and they have a tribe that they support (and supports […]