Niche Market Ideas and How To Find Them, Streetfighting for Bloggers – Part 2
Niche Market Ideas and How to Find Them
I’m asked all the time how I go about finding my Niche Market Ideas for the micro niche websites I build. First thing I tell everyone is get a small pad of paper, or a little notepad, and a pencil, and start carrying it around with you everywhere you go. This is in case you get an idea you can write it down and not forget about it. I can’t tell you how many times I have come up with a great idea and not written it down, only to forget the idea altogether.
Think Like an Opportunist, Look at Things as a Solution or a Problem
The next think I tell people is you have to start thinking opportunistically. By that I mean it’s a slightly different way of thinking. For example, some of you know I am in a Micro Niche Challenge with Pat Flynn and Tyrone Shum. My niche that I chose for the challenge is Russian Kettlebell Training. How did I come up with this idea? Simple, I was at the gym one day and saw this guy working out with one and I had no idea what it was, or what he was doing with it. So I asked him.
A Niche is Born
He told me it was a kettlebell and it’s a great workout, and so I wrote that down, went home and researched it. Since then I have been seeing them everywhere, Crossfit training, outdoor parks and bootcamp trainings, and of course at the gym. I even use one to work out with now too. Their great. So it looks like it’s the next great workout thing/fad, and that’s how I came up with that idea.
I only work on niche ideas that I am interested in, as it makes it easier to write blog posts and articles about the topic. So being that I have a few pounds to lose, and it’s supposed to be a really great workout, I am making a niche site for it and I am also doing the kettlebell workout as well. I will get fit and healthy and get very familiar with the topic itself.
The 3 Pillars of Success
There are three Criteria or “Pillars of Success” when I am looking to build a niche website. I was already using a similar technique but the other day I was introduced to a new term for it. I was in a coaching session with my blogging coach David Crandall, and we got on the topic of SEO and he mentioned a guy by the name of Corbett Barr, and said I should check out his site http://www.thinktraffic.net. Since I know a bit about SEO, maybe I could follow his lead and do a product on SEO as well.
I remembered Corbett Barr from a podcast at BlogcastFM.com, and decided to give it a listen again. That’s where I got the term “3 Pillars of Monetary Success Online”, which I mention above. So this is the thought process I go through when I am deciding if a certain possible niche is worth going after. For the niche to be considered I have to be either 1) Passionate about it, or have an interest in, 2) I am good at it, and it has to have the requirement that 3) people will be willing to pay money for the knowledge, information or solution to “it”.
That is how I get my market niche ideas and decide if I am going to do a niche website or blog o the topic.For the first part of the series, go here to Part 1 of Street fighting for Bloggers.
In the next parts of the series I will cover these topics:
Part 3 will be about Constructing a Niche Site like I use to bring in monthly Passive/Residual/Affiliate Income.
Part 4 will be about content creation or re-purposing content for adding good content to your niche site.
Part 5 will be about what to do after you get bored with the site,even though it’s making money, or Blog Flipping.
As always I 'd love to hear from you so please leave a comment, and thank for your support!
Be sure to check out my Podcast!